Discover your hotel's
AI Visibility
Track your myhotail Visibility Score across ChatGPT, Perplexity, Gemini, Claude & Google AI Overviews.
See who's beating you
and why.
Find which searches
you're missing.
Prioritised fixes with
estimated impact.
AI Visibility
See how visible you are on ChatGPT, Perplexity, Claude and Gemini - tracked over time.
Prompt Tracking
See every search your hotel ranks for, across every language.
Beat Your Rivals
Track rivals and see exactly where they outrank you.
Fix What Matters
Get a prioritised fix list with estimated score impact.
Google increasingly answers travel questions directly with AI. If your hotel isn't included in those answers, you're far less likely to be discovered by potential guests.
Before
Now
Google confirmed it: AI Overviews and AI Mode are built on top of the same core search ranking systems. Good SEO is still the foundation - but what AI search rewards has shifted.
SEO
Why it still matters
Google's AI features use retrieval-augmented generation (RAG) - they pull from the search index first, then generate an answer. If your website isn't indexed and discoverable, your chances of appearing in AI-generated responses are much lower
What still applies
Crawlability, mobile experience, page speed, domain authority, structured data, clear site architecture, high-quality backlinks - all of this still feeds directly into AI visibility
What to ignore
Don't rely on AI-specific gimmicks such as llms.txt or rewriting pages purely for AI bots. Google has indicated these alone won't improve visibility
AI Search
What's different
AI systems go beyond keyword matching. They understand meaning, context, and intent - and they favour content with genuine expertise and a unique point of view that couldn't simply be regenerated by AI itself
What matters more now
Non-commodity content that reflects real experience - your hotel's story, guest reviews, what makes your hotel specific. Clear entity signals so AI knows exactly who you are, where you are, and who you're right for
The bottom line
A hotel with strong SEO foundations and content that reads as genuinely useful - not generic - is the one AI systems will confidently recommend
Audit · Track · Grow
Free AI Visibility Audit
We scan your hotel across ChatGPT, Perplexity and Gemini. See your myhotail Visibility Score, your gaps, and what's costing you bookings.
Get a free audit →AI Visibility Dashboard
Your dashboard tracks your myhotail Visibility Score every month - per platform, prompt coverage in every language, and where competitors outrank you. See what moved, and why.
See the dashboard →Growth Partnership
AI search changes every month. We monitor your visibility, update your GEO strategy, and keep your hotel ahead as ChatGPT, Gemini and Perplexity evolve. You focus on your guests.
Talk to us →
Free AI visibility audit - see exactly how your hotel appears across the platforms your guests use.